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    Marketing to the Entitled Consumer: How to Turn Unreasonable Expectations into Lasting Relationships
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    A Practical Guide to Focus Groups: Research and Evaluation Guides
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    Stopwatch Marketing: Take Charge of the Time When Your Customer Decides to Buy
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    The Listen Lady: A novel and social media research guide baked into one
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    Handbook of Research on Managing and Influencing Consumer Behavior
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    Andersson, P: Organizing Marketing and Sales: Mastering Contemporary B2b Challenges
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