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Building A Story Brand: Clarify Your Message So Customers Will Listen
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Donald Miller
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Indistractable: How to Control Your Attention and Choose Your Life
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Nir Eyal
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Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer)
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Alexander Osterwalder
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The Challenger Sale: Taking Control of the Customer Conversation
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Matthew Dixon
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Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
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Morgan Brown
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Hooked: How to Build Habit-Forming Products
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Nir Eyal
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This is Marketing: You Can’t Be Seen Until You Learn To See
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Seth Godin
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Storytelling with Data: A Data Visualization Guide for Business Professionals
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Cole Nussbaumer Knaflic
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To Sell Is Human: The Surprising Truth About Moving Others
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Pink, Daniel H.
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The Boron Letters
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Halbert, Gary C.
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The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales
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Trish Bertuzzi
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Customer Centricity: Focus on the Right Customers for Strategic Advantage (Wharton Executive Essentials)
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Peter Fader
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Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal
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Oren Klaff
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Contagious
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Jonah Berger
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Buyology: Truth and Lies About Why We Buy: Truth and Lies about Why We Buy. Broadway Business
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Martin Lindstrom
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Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone: How to Use 50 Secrets of ... to Make Big Money Selling Anything to Anyone
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Whitman, Drew Eric
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22 Immutable Laws of Marketing
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Al Ries
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The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies
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Miller, Robert B.
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Traction: How Any Startup Can Achieve Explosive Customer Growth
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Gabriel Weinberg
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Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers
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Moore, Geoffrey A.
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Choice Factory: 25 Behavioural Biases That Influence What We Buy
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Richard Shotton
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Predictable Revenue: Turn Your Business Into A Sales Machine With The $100 Million Best Practices Of Salesforce.com
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Aaron Ross
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What Got You Here Won't Get You There in Sales!: How Successful Salespeople Take It to the Next Level
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Marshall Goldsmith
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Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know
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Mark Jeffery
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The Longevity Economy: Unlocking the World's Fastest-Growing, Most Misunderstood Market
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Coughlin, Joseph F.
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Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing
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Roger Dooley
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The Idea Writers (Advertising Age)
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Teressa Iezzi
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Anatomy of a Trend
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Henrik Vejlgaard
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Why Fonts Matter
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Sarah Hyndman
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