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How to Succeed in the Relationship Economy: Make Data Work for You, Empathise with Customers, Grow Valuable Relationships
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Matt Lindsay
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A Practical Guide to CRM: Building More Profitable Customer Relationships
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Janice Reynolds
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SAP Service and Support (SAP PRESS: englisch)
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Gerhard Oswald
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The Hippie Guide to Climbing the Corporate Ladder & Other Mountains: How Jansport Makes It Happen
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Skip Yowell
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Strategic Customer Service: Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits
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John Goodman
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Revolutionize Your Customer Experience
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Colin Shaw
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Microsoft Dynamics CRM 4.0 Unleashed
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Wolenik, Marc J.
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Customer Relationship Management: Creating Competitive Advantage Through Win-Win Relationship Strategies
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Kaj Storbacka
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Management of a Sales Force
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Rosann Spiro
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The Power of Foursquare: 7 Innovative Ways to Get Your Customers to Check in Wherever They Are
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Carmine Gallo
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Services Marketing: European Perspectives
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Lovelock, Christopher H.
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Marketing 2.0: Bridging the Gap Between Seller and Buyer Through Social Media Marketing
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Bernie Borges
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Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience
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Jim Joseph
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Engage to Win: A Blueprint for Success in the Engagement Economy
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Steve Lucas
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Blogging for Business: Everything You Need to Know and Why You Should Care
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Shel Holtz
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Citizen Marketers: When People Are the Message
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Ben Mcconnell
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The Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage
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Heskett, James L.
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Aftermarketing: How to Keep Customers for Life Through Relationship Marketing
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Vavra, Terry G.
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Beyond World Class: Building Character, Relationships, and Profits
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Ross, Alan M.
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Romancing the Customer: Maximizing Brand Value Through Powerful Relationship Management: Building Power Power Relationships Between Customer and Brand Equity
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Paul Temporal
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Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000: Running a Business in Today's Consumer-Driven World
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Pete Blackshaw
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Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership
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Joseph Jaffe
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How to Be a Fierce Competitor: What Winning Companies and Great Managers Do in Tough Times
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Fox, Jeffrey J.
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Clued in: How to Keep Customers Coming Back Again and Again
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Carbone, Lewis P.
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The Complete Idiot's Guide to Great Customer Service
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Ron Karr
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The Second Century: Reconnecting Customer and Value Chain Through Build-To-Order Moving Beyond Mass and Lean Production in the Auto Indust
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Matthias Holweg
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Relationship Marketing: Exploring Relational Strategies in Marketing
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John Egan
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What's This India Business?: Offshoring, Outsourcing and the Global Services Revolution: Offshorting, Outsourcing and the Global Services Revolution
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Paul Davies
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Let's Get Real
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Mahan Khalsa
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