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Good Services: How to Design Services That Work
Good Services: How to Design Services That Work
from  Lou DowneUsed - very goodBook - Used - very good
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Aesthetic Intelligence: How to Boost It and Use It in Business and Beyond
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Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
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Design Thinking für Dummies
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Deploy Empathy: A practical guide to interviewing customers
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Narrative Economics: How Stories Go Viral and Drive Major Economic Events
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Consumer Behavior: Buying, Having, and Being, Global Edition
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Praxiswissen Online-Marketing: Affiliate-, Influencer-, Content-, Social-Media-, Amazon-, Voice-, B2B-, Sprachassistenten- und E-Mail-Marketing, Google Ads, SEO
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Electronic Business
Electronic Business
from  Wirtz, Bernd W.Used - very goodBook - Used - very good
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Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams
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Winning on Purpose: The Unbeatable Strategy of Loving Customers
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Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement
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Tools and Weapons: The first book by Microsoft CLO Brad Smith, exploring the biggest questions facing humanity about tech: The Promise and the Peril of the Digital Age
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#marketinginsights: Content Marketing entlang der Customer Journey (Linde Lehrbuch)
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The Future of Purpose-Driven Branding: Signature Programs that Impact & Inspire Both Business and Society
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Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains
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Non Obvious Megatrends: How to See What Others Miss and Predict the Future
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Green Marketing 4.0: Ein Marketing-Guide für Green Davids und Greening Goliaths
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The Forever Transaction: How To Build A Subscription Model So Compelling, Your Customers Will Never Want To Leave
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Data Analytics Made Easy: Analyze and present data to make informed decisions without writing any code
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Customer Experience Management: How to Design, Integrate, Measure and Lead
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#marketinginsights: Content Marketing entlang der Customer Journey (Linde Lehrbuch)
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True Profit!: No Company Ever Went Broke Turning a Profit
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Winning Through Platforms: How to Succeed When Every Competitor Has One (American Marketing Association)
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Marketing-Management
Marketing-Management
from  Matthias SanderUsed - very goodBook - Used - very good
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Leitfaden Customer Experience
Leitfaden Customer Experience
from  Stefan SchulteUsed - very goodBook - Used - very good
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Consumer Behaviour
Consumer Behaviour
from  Zubin SethnaUsed - very goodBook - Used - very good
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AGILE LEADERSHIP: Leadership competencies for the agile transformation
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Data-First Marketing: How To Compete and Win In the Age of Analytics
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