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Close the Deal: Smart Moves for Selling: 120 Checklists to Help You Close the Very Best Deal
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Sam Deep
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Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
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Martin Lindstrom
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Advertising For Dummies (For Dummies (Lifestyles Paperback))
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Gary Dahl
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BRAND sense: Sensory Secrets Behind the Stuff We Buy: Build Powerful Brands Through Touch, Taste, Smell, Sight, and Sound
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Martin Lindstrom
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FASHION 2.0: Blogging Your Way To The Front Row.: The insider's guide to turning your fashion blog into a profitable business and launching a new career.: 1
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Yuli Ziv
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Recommended: How to Sell Through Networking and Referrals (Financial Times)
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Andy Lopata
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Beyond Advertising: Creating Value Through All Customer Touchpoints
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Yoram Wind
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Global Marketing and Advertising: Understanding Cultural Paradoxes
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De Mooij, Marieke K.
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Native Advertising: The Essential Guide
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Dale Lovell
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Lovemarks: The Future Beyond Brands
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Kevin Roberts
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Advertising in America: The First Two Hundred Years
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Goodrum, Charles A.
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The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable
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The Group of 33
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Creative Superpowers: Equip Yourself for the Age of Creativity
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Daniele Fiandaca
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Another One Bites the Grass: Making Sense of International Advertising: Creating International Ad Campaigns That Make Sense (Adweek Books)
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Simon Anholt
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Inspire! What Great Leaders Do
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Lance Secretan
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Strategic Brand Management: Building, Measuring and Managing Brand Equity
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Keller, Kevin Lane
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The Best Digital Marketing Campaigns in the World: Mastering The Art of Customer Engagement
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Damian Ryan
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Experiences: The 7th Era of Marketing
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Robert Rose
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Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset
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Noel Capon
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Marketing Aesthetics: The Strategic Management of Branding, Identity and Image
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Alex Simonson
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Marketing Warfare
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Al Ries
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The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come
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Andrew Essex
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Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising
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Lisa Fortini-Campbell
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Absolut: Biography of a Bottle
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Carl Hamilton
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Celebrity Sells
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Hamish Pringle
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Brand Immortality: How Brands Can Live Long and Prosper
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Hamish Pringle
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Great American Billboards: 100 Years of History by the Side of the Road
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Basten, Fred E.
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Strategic Brand Management
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Keller, Kevin Lane
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Advertising is Dead Long Live Advertising (Paperback)
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Tom Himpe
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Brand Equity & Advertising: Advertising's Role in Building Strong Brands (Advertising and Consumer Psychology)
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Biel, Alexander L.
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