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The Wallet Allocation Rule: Winning the Battle for Share
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The Curve: Turning Followers into Superfans
The Curve: Turning Followers into Superfans
from  Nicholas LovellUsed - very goodBook - Used - very good
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
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Solution Selling: Creating Buyers in Difficult Selling Markets
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Life's A Pitch: What the World's Best Sales People Can Teach Us All
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What’s Mine is Yours: The Rise of Collaborative Consumption
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Sales Growth: Five Proven Strategies from the World's Sales Leaders
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Perennial Seller: Making and Marketing Work that Lasts
Perennial Seller: Making and Marketing Work that Lasts
from  Ryan HolidayUsed - very goodBook - Used - very good
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Managing Brand Equity: Capitalizing on the Value of a Brand Name
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Marketing-Management
Marketing-Management
from  Philip KotlerUsed - very goodBook - Used - very good
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The Complete Guide to Accelerating Sales Performance: How to Get More Sales from Your Sales Force
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We Are All Weird: The Rise of Tribes and the End of Normal
We Are All Weird: The Rise of Tribes and the End of Normal
from  Seth GodinUsed - very goodBook - Used - very good
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Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline
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Go-Givers Sell More
Go-Givers Sell More
from  Bob BurgUsed - very goodBook - Used - very good
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B2B Brand Management
B2B Brand Management
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Hypnotic Writing: How to Seduce and Persuade Customers with Only Your Words
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Private Label Strategy: How to Meet the Store Brand Challenge
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Marketing High Technology
Marketing High Technology
from  Davidow, William H.Used - very goodBook - Used - very good
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Mapping Experiences: A Guide to Creating Value through Journeys, Blueprints, and Diagrams
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Digital Marketing
Digital Marketing
from  Dave ChaffeyUsed - goodBook - Used - good
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Behavioural Economics Saved My Dog: Life Advice for the Imperfect Human
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HBR's 10 Must Reads on Strategic Marketing (with featured article “Marketing Myopia,” by Theodore Levitt)
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Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy…Create a Mass of Raving Fans…and Take Any Business to the Next Level
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The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results
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Socratic Selling: How to Ask the Questions That Get the Sale
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Sustainability Marketing: A Global Perspective
Sustainability Marketing: A Global Perspective
from  Frank-Martin BelzUsed - very goodBook - Used - very good
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Different: Escaping the Competitive Herd
Different: Escaping the Competitive Herd
from  Youngme MoonUsed - very goodBook - Used - very good
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