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    Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data
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    The Story of Purpose: The Path to Creating a Brighter Brand, a Greater Company, and a Lasting Legacy
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    The Undoing Project: A Friendship that Changed the World
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    Authenticity: What Consumers Really Want
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    Private Label Strategy: How to Meet the Store Brand Challenge
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    Choose: The Single Most Important Decision Before Starting Your Business
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    Blockbusters: Hit-Making, Risk-Taking, and the Big Business of Entertainment
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    Scroogenomics: Why You Shouldn't Buy Presents for the Holidays
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    The Revenge of Analog: Real Things and Why They Matter
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    64 Shots: Leadership in a Crazy World
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    X: The Experience When Business Meets Design
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    Who Can You Trust?: How Technology Brought Us Together and Why It Might Drive Us Apart
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    Winning in Emerging Markets: A Road Map for Strategy and Execution
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    Brand Relevance: Making Competitors Irrelevant
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    Youtility: Why Smart Marketing is About Help not Hype
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    Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value
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    Tilt: Shifting Your Strategy from Products to Customers
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    The Long Tail: Why the Future of Business Is Selling Less of More
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    In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters
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    On Competition (Harvard Business Review)
    book€8.99


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