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Against the Gods: The Remarkable Story of Risk
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Peter L. Bernstein
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The Candlestick Course (Marketplace Book)
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Steve Nison
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Founder’s Pocket Guide: Startup Valuation
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Poland, Stephen R.
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Founder’s Pocket Guide: Convertible Debt
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Poland, Stephen R.
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Implementing Value Pricing: A Radical Business Model for Professional Firms (Wiley Professional Advisory Services)
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Baker, Ronald J.
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Hope Is Not a Strategy: The 6 Keys to Winning the Complex Sale
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Rick Page
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
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Buyology: Truth and Lies About Why We Buy: Truth and Lies about Why We Buy. Broadway Business
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Martin Lindstrom
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Double Your Profits: In Six Months or Less
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Bob Fifer
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Financial Shenanigans: How to Detect Accounting Gimmicks and Fraud in Financial Reports
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Schilit, Howard M.
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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders
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Adam Morgan
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Ogilvy on Advertising
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How Finance Works: The HBR Guide to Thinking Smart About Numbers
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Accounting Made Simple: Accounting Explained in 100 Pages or Less
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Mike Piper
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Unconventional Success: A Fundamental Approach to Personal Investment
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Swensen, David F.
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How to Measure Anything: Finding the Value of Intangibles in Business
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Hubbard, Douglas W.
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Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
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Levinson, Jay Conrad
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Financial Accounting with International Financial Reporting Standards
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Weygandt, Jerry J.
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The Accounting Game
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Darrell Mullis
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Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, Relate: To Get Customers to Relate to Your Brand
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Schmitt, Bernd H.
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The Financial Controller and CFO's Toolkit: Lean Practices to Transform Your Finance Team (Wiley Corporate F&A)
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David Parmenter
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How to Close Every Sale
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Joe Girard
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Creative Cash Flow Reporting: Uncovering Sustainable Financial Performance
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Mulford, Charles W.
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My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)
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Hopkins, Claude C.
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Stochastic Calculus for Finance II: Continuous-Time Models (Springer Finance)
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Steven Shreve
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The Wealthy Barber, Updated 3rd Edition: Everyone's Commonsense Guide to Becoming Financially Independent
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David Chilton
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Schwager on Futures: Technical Analysis (Wiley Finance Editions)
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Jack D. Schwager
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The 22 Immutable Laws of Marketing: Exposed and Explained by the World's Two: Violate Them at Your Own Risk
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Al Ries
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Valuation: Measuring and Managing the Value of Companies (Valuation: Measuring & Managing the Value of Companies)
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Tim Koller
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