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David gegen Goliath. 33 überraschende Unternehmenserfolge (Redline Wirtschaft bei ueberreuter)
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Klaus Schmeh
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Das trojanische Pferd. Klassische Mythen erklärt
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Die 55 größten Flops der Wirtschaftsgeschichte. Krimis, Krisen, Kuriositäten
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Der Kultfaktor: Vom Marketing zum Mythos: 42 Erfolgsstorys von Rolex bis Jägermeister
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Titel, Tore, Transaktionen. Ein Blick hinter die Kulissen des Fußball-Business
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