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    Jean-Noël KapfererPaperbackBooks
    Popularity
    Strategic Brand Management: Creating and Sustaining Brand Equity Long Term: New Approaches to Creating and Evaluating Brand Equity
    Strategic Brand Management: Creating and Sustaining Brand Equity Long Term: New Approaches to Creating and Evaluating Brand Equity
    from  Jean-Noël KapfererUsed - very good
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    La sensibilité aux marques : marchés sans marques, marchés à marques
    La sensibilité aux marques : marchés sans marques, marchés à marques
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    book€4.49
    Rumeurs : le plus vieux média du monde
    Rumeurs : le plus vieux média du monde
    from  Jean-Noël KapfererUsed - good
    book€3.84
    Ré-inventer les marques : la fin des marques telles que nous les connaissions...
    Ré-inventer les marques : la fin des marques telles que nous les connaissions...
    from  Jean-Noël KapfererUsed - good
    book€5.99
    Les marques, capital de l'entreprise : créer et développer des marques fortes
    Les marques, capital de l'entreprise : créer et développer des marques fortes
    from  Jean-Noël KapfererUsed - good
    book€8.99
    The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)
    The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)
    from  Jean-Noël KapfererUsed - very good
    book€2.02
    Luxe : nouveaux challenges, nouveaux challengers
    Luxe : nouveaux challenges, nouveaux challengers
    from  Jean-Noël KapfererUsed - good
    book€15.49
    The New Strategic Brand Management. Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)
    The New Strategic Brand Management. Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)
    from  Jean-Noël KapfererUsed - good
    book€2.02
    Rumeurs : le plus vieux média du monde
    Rumeurs : le plus vieux média du monde
    from  Jean-Noël KapfererUsed - good
    book€3.89
    Ce qui va changer les marques : discount, mondialisation & marchés matures
    Ce qui va changer les marques : discount, mondialisation & marchés matures
    from  Jean-Noël KapfererUsed - good
    book€2.33
    La marque : la marque en question : réponses d'un spécialiste
    La marque : la marque en question : réponses d'un spécialiste
    from  Jean-Noël KapfererUsed - good
    book€2.33
    L'Enfant et la publicité : les chemins de la séduction
    L'Enfant et la publicité : les chemins de la séduction
    from  Jean-Noël KapfererUsed - good
    book€2.33
    Les Chemins de la persuasion
    Les Chemins de la persuasion
    from  Jean-Noël KapfererUsed - acceptable
    book€5.59
    Rumores : el medio de difusión más antiguo del mundo
    Rumores : el medio de difusión más antiguo del mundo
    from  Jean-Noël KapfererUsed - good
    book€1.73

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