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Die Wirklichkeit der Medien: Eine Einführung in die Kommunikationswissenschaft
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Klaus Merten
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Konzeption von Kommunikation: Theorie und Praxis des strategischen Kommunikationsmanagements
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Klaus Merten
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Medien, Dachse & Tenöre - Zur Ethik und Methodik von Medienresonanzanalysen. Ein Weißbuch zum Mediendax 30
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"Das Handwörterbuch der PR" Mit aktualisierter Homepage.: 2 Bände.
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