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Gerald Zaltman
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How Customers Think: Essential Insights Into the Mind of the Market
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Gerald Zaltman
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€20.99
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Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers: What Seven Deep Metaphors Reveal About the Minds of Consumers
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Gerald Zaltman
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€13.99
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Dans la tête du client : ce que les neurosciences disent au marketing
from
Gerald Zaltman
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€24.49
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