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Toolbox Kommunikationsmanagement: Denkwerkzeuge und Methoden für die Steuerung der Unternehmenskommunikation
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Handbuch Unternehmenskommunikation: Strategie - Management - Wertschöpfung (Springer NachschlageWissen)
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Handbuch Online-PR: Strategische Kommunikation in Internet und Social Web
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Unternehmensführung und Öffentlichkeitsarbeit: Grundlegung einer Theorie der Unternehmenskommunikation und Public Relations (Organisationskommunikation)
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Die neuen Meinungsmacher
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Kommunikation, Partizipation und Wirkungen im Social Web: Grundlagen und Methoden: Von der Gesellschaft zum Individuum: Bd 1
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Kommunikation, Partizipation und Wirkungen im Social Web. Strategien und Anwendungen: Perspektiven für Wirtschaft, Politik und Publizistik: Bd 2
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Strategen, Visionäre und Netzwerker der Unternehmenskommunikation: Kommunikationschefs und Protagonisten der nächsten Generation in Nahaufnahme
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Public Relations Research: European and International Perspectives and Innovations
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