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Aaker, David A.
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Managing Brand Equity: Capitalizing on the Value of a Brand Name
Managing Brand Equity: Capitalizing on the Value of a Brand Name
from  Aaker, David A.Used - goodBook - Used - good
Book€4.49
€4.49
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Building Strong Brands
Building Strong Brands
from  Aaker, David A.Used - very goodBook - Used - very good
Book€6.99
€6.99
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Brand Relevance: Making Competitors Irrelevant
Brand Relevance: Making Competitors Irrelevant
from  Aaker, David A.Used - goodBook - Used - good
New €38.70
You save €30.71 (79%)
Book€7.99
You save €30.71 (79%)
New €38.70€7.99
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Strategic Market Management: Global Perspectives
Strategic Market Management: Global Perspectives
from  Aaker, David A.Used - very goodBook - Used - very good
Book€10.99
€10.99
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Brand Leadership: Building Assets In an Information Economy
Brand Leadership: Building Assets In an Information Economy
from  Aaker, David A.Used - goodBook - Used - good
Book€5.49
€5.49
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Management des Markenwerts
Management des Markenwerts
from  Aaker, David A.Used - goodBook - Used - good
Book€27.43
€27.43
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Strategisches Markt-Management: Wettbewerbsvorteile Erkennen · Märkte Erschliessen · Strategien Entwickeln
Strategisches Markt-Management: Wettbewerbsvorteile Erkennen · Märkte Erschliessen · Strategien Entwickeln
from  Aaker, David A.Used - very goodBook - Used - very good
Book€1.72
€1.72
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Marketing Research
Marketing Research
from  Aaker, David A.Used - very goodBook - Used - very good
Book€4.49
€4.49
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Le management du capital-marque : analyser, développer et exploiter la valeur des marques
Le management du capital-marque : analyser, développer et exploiter la valeur des marques
from  Aaker, David A.Used - very goodBook - Used - very good
Book€18.99
€18.99
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Brand Leadership: Building Assets In an Information Economy
Brand Leadership: Building Assets In an Information Economy
from  Aaker, David A.Used - goodBook - Used - good
New €24.41
You save €22.69 (92%)
Book€1.72
You save €22.69 (92%)
New €24.41€1.72
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Marketing Research: International Edition
Marketing Research: International Edition
from  Aaker, David A.Used - very goodBook - Used - very good
Book€22.49
€22.49
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Strategic Market Management
Strategic Market Management
from  Aaker, David A.Used - goodBook - Used - good
Book€1.72
€1.72
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Brand equity. La gestione del valore della marca (Impresa, comunicazione, mercato)
Brand equity. La gestione del valore della marca (Impresa, comunicazione, mercato)
from  Aaker, David A.Used - acceptableBook - Used - acceptable
Book€11.99
€11.99
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Brand leadership (Impresa, comunicazione, mercato)
Brand leadership (Impresa, comunicazione, mercato)
from  Aaker, David A.Used - acceptableBook - Used - acceptable
Book€3.99
€3.99
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