EMOTION MARKETING: The Hallmark Way of Winning Customers for Life

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EMOTION MARKETING: The Hallmark Way of Winning Customers for Life

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Hallmark has found that one of the keys to attaining superior customer loyalty is through emotion. Now for the first time, Hallmark reveals its groundbreaking strategy: Emotion Marketing.

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EAN/ISBN:: 9780071364140
Edition:: 1
Medium:: Bound edition
Number of pages:: 247
Publication date:: 2000-12-30
Publisher:: MCGRAW HILL BOOK CO

EAN/ISBN:: 9780071364140
Edition:: 1
Medium:: Bound edition
Number of pages:: 247
Publication date:: 2000-12-30
Publisher:: MCGRAW HILL BOOK CO

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