Making Pictures in Our Heads: Government Advertising in Canada (Praeger Series in Political Communication)

Description

Rose analyzes the rhetoric and symbols of government advertising, using Canada as a case study. Investigating three significant advertising campaigns over the last twenty years, Rose demonstrates the persuasiveness of advertising and its importance to the communications arsenal of governments.

Product details

EAN/ISBN:: 9780275968427
Edition:: Illustrated
Format:: Illustriert
Medium:: Bound edition
Number of pages:: 268
Publication date:: 2000-03-30
Publisher:: Praeger Publishers

EAN/ISBN:: 9780275968427
Edition:: Illustrated
Format:: Illustriert
Medium:: Bound edition
Number of pages:: 268
Publication date:: 2000-03-30
Publisher:: Praeger Publishers

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