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Building Strong Brands

 
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Building Strong Brands

Description

A groundbreaking book on how companies can increase brand identity by 'thinking out of the box'. Full of examples such as Kodak, McDonalds and General Electric.

Product details

EAN/ISBN:
9781849830409
Medium:
Paperback
Number of pages:
400
Publication date:
2010-04-29
Publisher:
Simon & Schuster UK
Languages:
english
EAN/ISBN:
9781849830409
Medium:
Paperback
Number of pages:
400
Publication date:
2010-04-29
Publisher:
Simon & Schuster UK
Languages:
english

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