Age of Persuasion: How Marketing Ate Our Culture

Description

The ad men behind the popular Canadian radio show \"The Age of Persuasion\" share the back-room story of modern marketing. From the early players to the Mad Men of the 1960s and beyond, this work provides an entertaining--and eye-opening--look at a world driven by marketing.<\/P>"

Product details

EAN/ISBN:: 9781582437248
Medium:: Paperback
Number of pages:: 352
Publication date:: 2011-05-01
Publisher:: Counterpoint

EAN/ISBN:: 9781582437248
Medium:: Paperback
Number of pages:: 352
Publication date:: 2011-05-01
Publisher:: Counterpoint

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