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The SAGE Handbook of Social Media Marketing

 
The SAGE Handbook of Social Media Marketing

Description

This Handbook explores the foundations and methodologies in analysing the important aspects of social media for organisations and consumers. It investigates critical areas concerning communities, culture, communication and content, and considers social media sales.

Product details

EAN/ISBN:
9781529743784
Edition:
1
Medium:
Bound edition
Number of pages:
552
Publication date:
2022-08-08
Publisher:
SAGE Publications Ltd
EAN/ISBN:
9781529743784
Edition:
1
Medium:
Bound edition
Number of pages:
552
Publication date:
2022-08-08
Publisher:
SAGE Publications Ltd

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