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Groundswell: Winning in a World Transformed by Social Technologies

 
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Groundswell: Winning in a World Transformed by Social Technologies

Description

Offering a strategy to winning in a world transformed by social technologies (blogs, podcasts, and social networking sites), the authors have designed a four-step process for building these technologies into a business.

Product details

EAN/ISBN:
9781422161982
Edition:
Expanded, Revis.
Medium:
Paperback
Number of pages:
332
Publication date:
2011-06-01
Publisher:
Harvard Business Review Press
Languages:
english
EAN/ISBN:
9781422161982
Edition:
Expanded, Revis.
Medium:
Paperback
Number of pages:
332
Publication date:
2011-06-01
Publisher:
Harvard Business Review Press
Languages:
english

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