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    The Long Tail: Why the Future of Business Is Selling Less of More

     
    From Chris Anderson
    Only 2 items left in stock
    The Long Tail: Why the Future of Business Is Selling Less of More

    Description

    Anderson presents a discussion about the economics of abundance--the rise of the niche--as the cost of reaching consumers drops dramatically and markets shift.

    Product details

    EAN/ISBN:
    9781401302375
    Medium:
    Bound edition
    Number of pages:
    256
    Publication date:
    2006-07-11
    Publisher:
    Hyperion
    Languages:
    english
    EAN/ISBN:
    9781401302375
    Medium:
    Bound edition
    Number of pages:
    256
    Publication date:
    2006-07-11
    Publisher:
    Hyperion
    Languages:
    english

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