Making the Compelling Business Case: Decision-Making Techniques for Successful Business Growth

Description

Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.

Product details

EAN/ISBN:: 9781349464869
Edition:: 1st ed. 2013
Medium:: Paperback
Number of pages:: 462
Publication date:: 2013-01-01
Publisher:: Palgrave Macmillan

EAN/ISBN:: 9781349464869
Edition:: 1st ed. 2013
Medium:: Paperback
Number of pages:: 462
Publication date:: 2013-01-01
Publisher:: Palgrave Macmillan

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