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    Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies

     
    Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies

    Description

    Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.

    Product details

    EAN/ISBN:
    9781349477340
    Edition:
    1st ed. 2015
    Medium:
    Paperback
    Number of pages:
    184
    Publication date:
    2015-01-01
    Publisher:
    Palgrave Macmillan
    EAN/ISBN:
    9781349477340
    Edition:
    1st ed. 2015
    Medium:
    Paperback
    Number of pages:
    184
    Publication date:
    2015-01-01
    Publisher:
    Palgrave Macmillan

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