Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies

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Description

Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.

Product details

EAN/ISBN:: 9781137375452
Edition:: 2015
Medium:: Bound edition
Number of pages:: 166
Publication date:: 2014-12-04
Publisher:: Palgrave Macmillan
Languages:: english
Manufacturer:: Unknown

EAN/ISBN:: 9781137375452
Edition:: 2015
Medium:: Bound edition
Number of pages:: 166
Publication date:: 2014-12-04
Publisher:: Palgrave Macmillan
Languages:: english
Manufacturer:: Unknown

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