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    The Social Media MBA Guide to ROI: How to Measure and Improve Your Return on Investment

     
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    The Social Media MBA Guide to ROI: How to Measure and Improve Your Return on Investment

    Description

    The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based activities, as well as for new business models (product/services).

    Product details

    EAN/ISBN:
    9781118844397
    Edition:
    1
    Medium:
    Bound edition
    Number of pages:
    156
    Publication date:
    2014-04-29
    Publisher:
    John Wiley & Sons Inc
    Languages:
    english
    EAN/ISBN:
    9781118844397
    Edition:
    1
    Medium:
    Bound edition
    Number of pages:
    156
    Publication date:
    2014-04-29
    Publisher:
    John Wiley & Sons Inc
    Languages:
    english

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