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    The Business of Healthcare Innovation

     
    From Burns, Lawton Robert
    Only 1 items left in stock
    The Business of Healthcare Innovation

    Description

    This updated third edition offers a comprehensive and comparative analysis of the technologies fueling the major life-enhancing improvements in healthcare globally, including the ingredients for their successful development and commercialisation. Based on solid research, it focuses on practical business strategy issues for executives and students.

    Product details

    EAN/ISBN:
    9781108749060
    Edition:
    3
    Medium:
    Paperback
    Number of pages:
    516
    Publication date:
    2020-03-12
    Publisher:
    Cambridge University Press
    EAN/ISBN:
    9781108749060
    Edition:
    3
    Medium:
    Paperback
    Number of pages:
    516
    Publication date:
    2020-03-12
    Publisher:
    Cambridge University Press

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