As If By Design: How Creative Behaviors Really Evolve

Description

Ever wonder how the Heimlich maneuver, the butterfly stroke, or the moonwalk originated? They were not feats of genius. Basic laws of learning and behavior explain how such innovations emerged and evolved. Using real life stories, behavioral psychology, and the history of science, this book illuminates the creative process.

Product details

EAN/ISBN:: 9781108745109
Medium:: Paperback
Number of pages:: 334
Publication date:: 2021-07-22
Publisher:: Cambridge University Press

EAN/ISBN:: 9781108745109
Medium:: Paperback
Number of pages:: 334
Publication date:: 2021-07-22
Publisher:: Cambridge University Press

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