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    Dataclysm: Who We Are (When We Think No One's Looking)

     
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    Dataclysm: Who We Are (When We Think No One's Looking)

    Description

    An irreverent, provocative, and visually fascinating look at what our online lives reveal about who we really are - and how this deluge of data will transform the science of human behaviour. Big Data is used to spy on us, hire and fire us, and sell us things we don't need. In DATACLYSM, Christian Rudder, founder of one of the world's biggest dating websites OkCupid, puts this flood of information to an entirely different use: understanding human nature.

    Product details

    EAN/ISBN:
    9780007494439
    Medium:
    Paperback
    Number of pages:
    319
    Publication date:
    2016-04-07
    Publisher:
    Harper Collins Publ. UK
    Languages:
    english
    EAN/ISBN:
    9780007494439
    Medium:
    Paperback
    Number of pages:
    319
    Publication date:
    2016-04-07
    Publisher:
    Harper Collins Publ. UK
    Languages:
    english

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