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Understanding Marketing

 
Understanding Marketing

Description

A user friendly approach to marketing for readers with little or no prior knowledge of the subject.
The text provides a clear introduction to marketing. The personal feedback approach allows students to reinforce their learning and to build their confidence and ability in the subject.

Instructor's Manual (0-13-490475-3).

Product details

EAN/ISBN:
9780134904672
Edition:
01
Medium:
Other bindings
Number of pages:
400
Publication date:
1997-04-01
Publisher:
Financial Times Prent.
EAN/ISBN:
9780134904672
Edition:
01
Medium:
Other bindings
Number of pages:
400
Publication date:
1997-04-01
Publisher:
Financial Times Prent.

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