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    Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains

     
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    Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains

    Description

    A Princeton neuroscientist and marketing director combine their unique expertise to explore the psychology of consumption-through specific neuroscientific principles, they reveal how brands turn individuals into consumers.

    Product details

    EAN/ISBN:
    9781950665068
    Medium:
    Bound edition
    Number of pages:
    300
    Publication date:
    2020-05-19
    Publisher:
    BenBella Books
    EAN/ISBN:
    9781950665068
    Medium:
    Bound edition
    Number of pages:
    300
    Publication date:
    2020-05-19
    Publisher:
    BenBella Books

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