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Some Stories: Lessons from the Edge of Business and Sport

 
Only 1 items left in stock
Some Stories: Lessons from the Edge of Business and Sport

Description

  • Patagonia is planning full-scale promotion campaign worth over $50,000
  • Full PR campaign, including pre-publication (BLADs and flip-book), reviews in business, sports, climbing, fishing magazines
  • Full social media campaign, including Patagonia Books and Patagonia (brand)
  • TV, including CBS Sunday Morning and radio campaign


    for the book, including PR, social media (books and brand), in-store promotion
  • Author appearances on various news shows, including CBS Sunday Morning

  • Product details

    EAN/ISBN:
    9781938340826
    Medium:
    Bound edition
    Number of pages:
    464
    Publication date:
    2019-05-09
    Publisher:
    Ingram Publisher Services
    EAN/ISBN:
    9781938340826
    Medium:
    Bound edition
    Number of pages:
    464
    Publication date:
    2019-05-09
    Publisher:
    Ingram Publisher Services

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