The Ethical Business Book: 50 Ways You Can Help Protect People, The Planet And Profits (Concise Advice)

The burgeoning array of literature on ethical behaviour tends to focus on what's happening at the extremes - either owner managers of start-ups built around a strong moral crusade, or large corporations undergoing change due to the personal epiphany of a forward-thinking CEO.

This book, however, is directed at the middle ground - individuals who want their companies to adopt more ethical and sustainable practices, but don't know where to start. The 50 ideas and techniques in this book provide direction to help society and the planet, while preserving the bottom line.