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    The Fake Factor: Why We Love Brands But Buy Fakes

     
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    The Fake Factor: Why We Love Brands But Buy Fakes

    Description

    Fascinating analysis of the highly controversial area of fake brands and why people buy them.

    Product details

    EAN/ISBN:
    9781904879428
    Medium:
    Paperback
    Number of pages:
    240
    Publication date:
    2005-12-01
    Publisher:
    Cyan Books
    EAN/ISBN:
    9781904879428
    Medium:
    Paperback
    Number of pages:
    240
    Publication date:
    2005-12-01
    Publisher:
    Cyan Books

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