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    Transnational Management

     
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    Transnational Management

    Description

    Transitional Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework of the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.

    Product details

    EAN/ISBN:
    9780078137112
    Edition:
    6
    Medium:
    Bound edition
    Number of pages:
    778
    Publication date:
    2010-03-02
    Publisher:
    Mcgraw-Hill Higher Education
    EAN/ISBN:
    9780078137112
    Edition:
    6
    Medium:
    Bound edition
    Number of pages:
    778
    Publication date:
    2010-03-02
    Publisher:
    Mcgraw-Hill Higher Education

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