cartcart

    Data-ism: The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else

     
    Only 1 items left in stock
    Data-ism: The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else

    Description


    By one estimate, 90 percent of all of the data in history was created in the last two years. In 2014, International Data Corporation calculated the data universe at 4.4 zettabytes, or 4.4 trillion gigabytes. That much information, in volume, could fill enough slender iPad Air tablets to create a stack two-thirds of the way to the moon. Now, that's Big Data.

    Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. The vital raw material of today's information economy is data.

    In Data-ism, New York Times reporter Steve Lohr explains how big-data technology is ushering in a revolution in proportions that promise to be the basis of the next wave of efficiency and innovation across the economy. But more is at work here than technology. Big data is also the vehicle for a point of view, or philosophy, about how decisions will be—and perhaps should be—made in the future. Lohr investigates the benefits of data while also examining its dark side.

    Data-ism is about this next phase, in which vast Internet-scale data sets are used for discovery and prediction in virtually every field. It shows how this new revolution will change decision making—by relying more on data and analysis, and less on intuition and experience—and transform the nature of leadership and management. Focusing on young entrepreneurs at the forefront of data science as well as on giant companies such as IBM that are making big bets on data science for the future of their businesses, Data-ism is a field guide to what is ahead, explaining how individuals and institutions will need to exploit, protect, and manage data to stay competitive in the coming years. With rich examples of how the rise of big data is affecting everyday life, Data-ism also raises provocative questions about policy and practice that have wide implications for everyone.

    The age of data-ism is here. But are we ready to handle its consequences, good and bad?

    Product details

    EAN/ISBN:
    9780062226815
    Medium:
    Bound edition
    Number of pages:
    256
    Publication date:
    2015-03-10
    Publisher:
    HarperBusiness
    EAN/ISBN:
    9780062226815
    Medium:
    Bound edition
    Number of pages:
    256
    Publication date:
    2015-03-10
    Publisher:
    HarperBusiness

    Shipping

    laposte
    The edition supplied may vary.
    Condition
    Condition
    Learn more
    €21.49
    available immediately
    €21.49
    incl. VAT, plus  Shipping costs
    paypalvisamastercardamexcartebleue
    • Icon badgeChecked second-hand items
    • Icon packageFree shipping from €19
    • Icon vanWith you in 2-4 working days

    More from Steve Lohr