GIFT GIVING

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Description

"Gift Giving" brings together 21 scholars from a variety of disciplines--including consumer behavior, communications, and sociology--who are dedicated to the understanding of what motivates gift selection, presentation, and incorporation of a gift into a person's life.

Product details

EAN/ISBN:: 9780879727062
Medium:: Paperback
Number of pages:: 238
Publication date:: 1996-12-31
Publisher:: UNIV OF WISCONSIN PR

EAN/ISBN:: 9780879727062
Medium:: Paperback
Number of pages:: 238
Publication date:: 1996-12-31
Publisher:: UNIV OF WISCONSIN PR

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