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    The Smart Organization: Creating Value Through Strategic R&D

     
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    The Smart Organization: Creating Value Through Strategic R&D

    Description

    Why do some firms continually make poor R&D decisions while others can deliver a stream of successful products and services? This title stresses the importance of evaluating trade-offs, investigating alternatives, and getting buy-in across functions to ensure that decisions are viable from both technological and managerial perspectives.

    Product details

    EAN/ISBN:
    9780875847658
    Medium:
    Bound edition
    Number of pages:
    292
    Publication date:
    1997-11-01
    Publisher:
    Harvard Business Review Press
    Languages:
    english
    EAN/ISBN:
    9780875847658
    Medium:
    Bound edition
    Number of pages:
    292
    Publication date:
    1997-11-01
    Publisher:
    Harvard Business Review Press
    Languages:
    english

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