The Smart Organization: Creating Value Through Strategic R&D

Description

Why do some firms continually make poor R&D decisions while others can deliver a stream of successful products and services? This title stresses the importance of evaluating trade-offs, investigating alternatives, and getting buy-in across functions to ensure that decisions are viable from both technological and managerial perspectives.

Product details

EAN/ISBN:: 9780875847658
Medium:: Bound edition
Number of pages:: 292
Publication date:: 1997-11-01
Publisher:: Harvard Business Review Press
Languages:: english
Manufacturer:: Unknown

EAN/ISBN:: 9780875847658
Medium:: Bound edition
Number of pages:: 292
Publication date:: 1997-11-01
Publisher:: Harvard Business Review Press
Languages:: english
Manufacturer:: Unknown

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