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    My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)

     
    From Hopkins, Claude C.
    Only 2 items left in stock
    My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)

    Description


    Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.

    Product details

    EAN/ISBN:
    9780844231013
    Edition:
    Reprint
    Medium:
    Paperback
    Number of pages:
    336
    Publication date:
    1966-01-01
    Publisher:
    Mcgraw-Hill Professional
    Languages:
    english
    EAN/ISBN:
    9780844231013
    Edition:
    Reprint
    Medium:
    Paperback
    Number of pages:
    336
    Publication date:
    1966-01-01
    Publisher:
    Mcgraw-Hill Professional
    Languages:
    english

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    Used - very good
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