cartcart

    Don't Think Pink

     
    Only 1 items left in stock
    Don't Think Pink

    Description


    Don't Think Pink will help marketers see their brands through a woman's eyes, unlocking the secrets to developing products, services and marketing strategies that truly resonate with female buyers

    Don't Think Pink reveals:

      How generational history, culture, life stages, and daily realities influence a woman's buying mind

      How the manner in which women buy is more critical than what's being sold

      How listening to women earlier and more often leads to more powerful strategies

      How to best use the Internet and other technology both in market research and during the buying process

      How to map the way to a bigger slice of the awesome purchasing power of women

    Product details

    EAN/ISBN:
    9780814408155
    Edition:
    First Printing
    Medium:
    Bound edition
    Number of pages:
    230
    Publication date:
    2004-06-01
    Publisher:
    Mcgraw-Hill Professional
    Languages:
    english
    EAN/ISBN:
    9780814408155
    Edition:
    First Printing
    Medium:
    Bound edition
    Number of pages:
    230
    Publication date:
    2004-06-01
    Publisher:
    Mcgraw-Hill Professional
    Languages:
    english

    Shipping

    laposte
    The edition supplied may vary.
    Condition
    Condition
    Learn more
    €1.73
    available immediately
    €1.73
    incl. VAT, plus  Shipping costs
    paypalvisamastercardamexcartebleue
    • Icon badgeChecked second-hand items
    • Icon packageFree shipping from 19 €
    • Icon vanWith you in 2-4 working days

    Recommended for you