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    Financial Aspects of Marketing (Marketing Series: Student)

     
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    Financial Aspects of Marketing (Marketing Series: Student)

    Description

    Helps students taking the Part 2 Certificate paper in Financial and Management Accounting of the Chartered Institute of Marketing. The emphasis on marketing issues and the use of financial information as an aid to decision-making provides students with the ability to be "financially literate".

    Product details

    EAN/ISBN:
    9780750616027
    Edition:
    New Ed
    Medium:
    Bound edition
    Number of pages:
    448
    Publication date:
    1989-04-01
    Publisher:
    Elsevier LTD, Oxford
    EAN/ISBN:
    9780750616027
    Edition:
    New Ed
    Medium:
    Bound edition
    Number of pages:
    448
    Publication date:
    1989-04-01
    Publisher:
    Elsevier LTD, Oxford

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