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    The New Strategic Brand Management. Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)

     
    From Jean-Noël Kapferer
    Only 2 items left in stock
    The New Strategic Brand Management. Creating and Sustaining Brand Equity Long Term (New Strategic Brand Management: Creating & Sustaining Brand Equity)

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    Product details

    EAN/ISBN:
    9780749442835
    Edition:
    3rd Revised edition
    Medium:
    Paperback
    Number of pages:
    528
    Publication date:
    2004-08-20
    Publisher:
    Kogan Page
    Languages:
    english
    EAN/ISBN:
    9780749442835
    Edition:
    3rd Revised edition
    Medium:
    Paperback
    Number of pages:
    528
    Publication date:
    2004-08-20
    Publisher:
    Kogan Page
    Languages:
    english

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    €4.99
    Used - good
    €4.99
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