Polaroid: The Magic Material

Drawing on a wide range of sources, including the visual archive of the Polaroid Collection, Florian 'Doc' Kaps tells the extraordinary story of Polaroid. Doc explores the ways in which Polaroid cameras have influenced visual culture in the seventy years since then. The book describes the ways in which the technology developed and catalogues the range of models produced.  The book also explores how the reasons that led Polaroid to discontinue production in a world transformed by digital photography are the very reasons why there is ever growing demand for the magic of instant photography today.