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    Type Hybrid: Typography in Multilingual Design

     
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    Type Hybrid: Typography in Multilingual Design

    Description

    With increased globalization comes increased sharing of ideas " a cultural exchange than can lead to new and diverse possibilities. This hybridization has long been at work not only on the foods we eat and the music we listen to, but the very words we speak. Type Hybrid examines its impact on the written aspects of our languages. Appealing to an audience that speaks more
    than one language, multilingual designers are able to broaden their reach and that of their clients at the same time as expanding
    the arsenal of characters at their disposal. Divided into two chapters and showcasing logos and visual communication, this book is revolutionary in its exposé of a growing trend in typography " one that is here to stay.

    Product details

    EAN/ISBN:
    9789881320391
    Medium:
    Paperback
    Number of pages:
    256
    Publication date:
    2016-06-01
    Publisher:
    Gingko Press Gmbh
    Languages:
    english
    EAN/ISBN:
    9789881320391
    Medium:
    Paperback
    Number of pages:
    256
    Publication date:
    2016-06-01
    Publisher:
    Gingko Press Gmbh
    Languages:
    english

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