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    The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction and Value

     
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    The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction and Value

    Description

    Directly linking profit and growth not only to customer loyalty and satisfaction but to employee productivity, the authors present a step-by-step action plan for managing, marketing, hiring, delivering services, and assessing results. In-depth case examples demonstrate how the best companies have managed in this regard. 50 line drawings.

    Product details

    EAN/ISBN:
    9780684832562
    Medium:
    Bound edition
    Number of pages:
    320
    Publication date:
    1997-04-10
    Publisher:
    Free Press
    Languages:
    english
    EAN/ISBN:
    9780684832562
    Medium:
    Bound edition
    Number of pages:
    320
    Publication date:
    1997-04-10
    Publisher:
    Free Press
    Languages:
    english

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