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    How to Promote, Publicize, and Advertise Your Growing Business: Getting the Word Out without Spending a Fortune

     
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    How to Promote, Publicize, and Advertise Your Growing Business: Getting the Word Out without Spending a Fortune

    Description

    Builds on what you already know about communications as a basis for becoming an expert in getting messages out to your own marketplace. In-depth coverage explains how to create, manage and produce cost effective advertising, publicity, brochures, catalogs and public relations events. Provides succinct guidelines, step-by-step checklists, easy-to-use charts, money-saving tips for budgets of all sizes and real-world examples which demonstrate the concepts in action.

    Product details

    EAN/ISBN:
    9780471551935
    Edition:
    Illustrated
    Format:
    Illustriert
    Medium:
    Paperback
    Number of pages:
    334
    Publication date:
    1992-03-20
    Publisher:
    Wiley
    EAN/ISBN:
    9780471551935
    Edition:
    Illustrated
    Format:
    Illustriert
    Medium:
    Paperback
    Number of pages:
    334
    Publication date:
    1992-03-20
    Publisher:
    Wiley

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