The PDMA ToolBook 2 for New Product Development (Product Development and Management Toolbooks, Band 2)

Description

This book covers all aspects of product development, from the creation of the concept through development and design to the final production, marketing, and service. The contributors are members of the Product Development and Management Association (PDMA) and come from such firms as 3M, KPMG Peat Marwick, AT&T, Ingersoll-Rand, and Oscar Mayer. The perfect follow-up to the successful handbook by the same organization.

Product details

EAN/ISBN:: 9780471479413
Edition:: 1. Auflage
Medium:: Bound edition
Number of pages:: 576
Publication date:: 2004-10-28
Publisher:: John Wiley & Sons
Languages:: english
Manufacturer:: Unknown

EAN/ISBN:: 9780471479413
Edition:: 1. Auflage
Medium:: Bound edition
Number of pages:: 576
Publication date:: 2004-10-28
Publisher:: John Wiley & Sons
Languages:: english
Manufacturer:: Unknown

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