Research Methods for Business: A Skill Building Approach

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Description

Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book.
* The issues in cross-national research in sampling and data collection are thoroughly discussed.
* The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.

Product details

EAN/ISBN:: 9780471203667
Edition:: 4. Auflage
Medium:: Bound edition
Number of pages:: 464
Publication date:: 2003-01-07
Publisher:: John Wiley & Sons
Languages:: english

EAN/ISBN:: 9780471203667
Edition:: 4. Auflage
Medium:: Bound edition
Number of pages:: 464
Publication date:: 2003-01-07
Publisher:: John Wiley & Sons
Languages:: english

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