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    Winning at New Products: Creating Value Through Innovation

     
    From Cooper, Robert G.
    Winning at New Products: Creating Value Through Innovation

    Description

    Title page verso also states "First edition."

    Product details

    EAN/ISBN:
    9780465093328
    Edition:
    5 Rev ed
    Medium:
    Paperback
    Number of pages:
    448
    Publication date:
    2017-09-19
    Publisher:
    Basic Books
    Manufacturer:
    Unknown
    Show more
    EAN/ISBN:
    9780465093328
    Edition:
    5 Rev ed
    Medium:
    Paperback
    Number of pages:
    448
    Publication date:
    2017-09-19
    Publisher:
    Basic Books
    Manufacturer:
    Unknown

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