Estrategias de marketing ferial (Libros profesionales)

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Es un libro eminentemente práctico y necesario, no sólo porque conviene completar el vacío editorial existente, sino porque suministra infinidad de claves, técnicas, consejos e ideas que resultarán de gran utilidad no solamente a todos aquellos que tengan la responsabilidad de planificar u organizar una feria, sino también a cualquiera que tenga interés por un área tan importante del marketing como la tratada en este libro.

Product details

EAN/ISBN:: 9788473562706
Edition:: 1
Medium:: Paperback
Number of pages:: 330
Publication date:: 2001-02-01
Publisher:: ESIC Editorial

EAN/ISBN:: 9788473562706
Edition:: 1
Medium:: Paperback
Number of pages:: 330
Publication date:: 2001-02-01
Publisher:: ESIC Editorial

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