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When the RED company first announced it was building a movie camera that could shoot in 4K (a huge amount of information captured on its sensors, matching the quality of traditional film studio cameras) and that it would make this camera available at the rock bottom price of $17K, the industry went wild with anticipation and pre-order spaces for the camera filled up. Now that the RED One camera has been in the hands of those first customers, some new worklflows have been established that have never been used before.
This book is the first on the market to give the inside scoop on RED and how to use the camera in a variety of projects, for the independent filmmaker on up. Readers will get an objective look on using the camera with a variety of editing programs such as Final Cut Pro, Premiere Pro, and Avid. They'll also learn about the various hardware add-ons that the unique "future-proof"' modular camera system affords its users.
Throughout the book, readers will hear from well-known filmmakers such as Peter Jackson and Steven Soderbergh, who were among the earliest adopters of this nascent technology. They'll see their production methodology on the bleeding edge and their post-production workflow using Final Cut Studio and RED's proprietary tools. Other cinematographers and film editors offer detailed direction as well, including Rodney Charters (24), David Mullen (Stay Cool), and Simon Duggan (Knowing).
With more cameras in development and the industry's full embracement of this incredible technology that offers high-end filmmaking to a much wider group of professionals, this book is a timely and important resource for the adopters of RED.